Thursday, March 30, 2017

EMBROIDERY | Introduction to Embroidery Artist Claudia Jäggi


"Root 2" (2017) Embroidery work by Claudia Jäggi
needle felting, hand embroidery, art clay and mixed media

I would like to continue sharing about the work of other designers and artists here on the blog, and I'll start today with a fellow Swiss embroidery artist called Claudia Jäggi.
I was introduced to the Swiss Hand Embroiderers' Guild Facebook group - which is run by Claudia, by a lovely follower on Instagram at the end of 2016. Let's discover Claudia's work 🎶


>> Claudia Jäggi (born in 1975) is a mainly self-taught hand-embroidery artist with a family background in textile arts, specializing in the translation of traditional techniques into contemporary fiber art.
Her signature pieces are richly colored and highly textured mixed media collages, surrealistic stitches on photo transfers and embroidered wood sculptures.
In January 2015, she founded the Swiss Hand Embroiderers' Guild to bring hand-embroidery (back) into the focus of the Nation's cultural interest.
Claudia Jäggi lives and works in Winterthur, Switzerland. <<

"Your anger is growing" (2015)
hand-embroidery on fabric photo transfer

Q. Claudia, what brought you to embroidery?

I have always loved stitching. Transforming traditional techniques into contemporary fiber art and adding further media, my work can perhaps be described as mixed media embroidery art. 

Mostly, I work on a small scale. Tiny, delicate stitches give the piece structure and density. Telling a big story on a small screen is what interests me. Furthermore, I want the viewer to literally be close to my art.
fish eye iron-on patch by Claudia Jäggi

As we all are, I am influenced by many things. But there are three main sources of inspiration for me:
  • I grew up in the Alpine mountains, and although I have moved to a more urban area of Switzerland in my twenties, I still live at the edge of the woods where I often take long strolls with my kids, exploring flora and fauna. Thus, nature is my great model for color, pattern and texture.
  • Since my teenage years, I am an admirer of the surrealists. Intrigued by images of the subconscious, I believe in the importance of dreams and visions. Being human includes all shades of longings, drives and feelings, dark and light.
  • Another important source is my longing to tell stories. As I am also a writer, I love to combine stitched illustrations with words. 
linen ornament with hand stitched pixelated hibiscus flower by Claudia Jäggi


Where can you find Claudia's work? 

✩ Website Facebook Instagram 


You can buy Claudia's art in her online shop or in her online galleryThis is the art that Claudia sells online, in galleries and during exhibitions.

Claudia's work is also available on two other platforms under her business name: Weissfeder Hand Embroidery (all products are solely designed & made by Claudia). This is the craft that she sells online and at markets.



Thank you so much Claudia for allowing me to share your work on the blog!





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